THE RITZ-CARLTON // CUSTOM TRAVEL + LEISURE PEEL COVER
Leveraging TR-C’s influencer, Trey Ratcliff, we created a first-to-market peel cover execution as a takeover by TR-C on our Photography Issue.
MY ROLE: IDEATION, PROGRAM + STRATEGY LEAD
Bermuda tourism authority // ACETATE UNIT
We traveled to Bermuda to shoot custom photography for a unique execution in both Travel + Leisure and Food & Wine.
MY ROLE: IDEATION, CREATIVE LEAD
CAPITAL ONE // THREE-STEP COVER REVEAL
Designed to align Capital One’s Venture and Savor Cards with the intersection of travel + dining, we created a custom three-step cover unit off both issues and upon reveal, create culinary-focused guides to some of the World’s Best cities, as voted by our readers.
MY ROLE: IDEATION, STRATEGY
LEXUS //MISSION TO SERVE
During the pandemic, Lexus turned their Culinary Masters into community-makers with Mission to serve, a program focused on helping not only the chefs and their employees but the communities they serve.
MY ROLE: IDEATION, PROGRAM + STRATEGY LEAD
diesel black gold // custom wwd cover Wrap
Exclusively during NY Fashion Week, Diesel Black Gold partnered with WWD to wrap the cover of the issue with custom photography featuring the newest DBG collection on model Kasia Struss. This custom in-studio photography produced by our marketing team not only wrapped the entire issue, but was featured as simultaneous homepage takeovers on Style.com, WWD.com and NowManifest.com alongside ROS units and across social.
MY ROLE: IDEATION, PROGRAM LEAD, TALENT LIASON
grey goose // wallpaper* u.s. custom photo shoot
As the Marketing lead for the launch of Wallpaper* U.S. I worked across a variety of design and lifestyle clients. Exclusively for Grey Goose, I traveled to Cognac, France to photograph the Founder of Grey Goose and the birthplace of the World's Best Tasting Vodka. Le Logis served as the backdrop for this custom shoot that was featured in a custom 8-page spread in Wallpaper* U.S. in 2016.
